Competitive potential of exporting Iranian sporting goods and trading partners

Oral Presentation
Paper ID : 1070-12THCONG
Oral / Poster Presentation File: 1070.pptx 
1Assistant Professor in Sport Management, Faculty of Sport Sciences, Urmia University, Urmia, Iran
2Shahid Rajaee Teacher Training University
International trade is defined as the exchange of capital, goods and services across international borders or territories. Therefore, the Comparative advantage of countries is one of the most important things to consider. Due to the impact of sport industry on the economies of countries, the present study investigated the relative advantage of exporting Iranian sporting goods.
For this purpose, statistics on the export and import of Iranian sporting goods and their trading partners were collected from the Customs Administration of the Islamic Republic of Iran and the International Trade Center during 2005-2018. To determine Iran's most important trading partners, the countries' share of sporting goods during the 5 years (2009-2014) was used and the first 14 countries were selected, respectively. Then, using the Balasa index (export), the Comparative advantage advantage of each country was examined by separating the five commodity groups (shoes, clothing, Inflatable vessels for pleasure or sports, Other Sports Goods and sporting shotguns and rifles ).The Comparative advantage of a country in foreign trade for a particular commodity has traditionally been estimated by the Balasa index. This indicates the level of export expertise of the country in this product relative to the global average.
The results showed that China had the highest competitive advantage on the Balasa index in the export of footwear, apparel and Other Sports Goods, and Germany in the export of sporting shotguns and Inflatable vessels for pleasure or sports.
Identifying target markets for each sporting goods group that has the potential to compete and have a comparative advantage is crucial in increasing sales.